A Campaign for Real Milk was founded in 1999 by Sally Fallon Morell, with the launch of realmilk.com. In February 2000, the Weston A. Price Foundation board of directors adopted A Campaign for Real Milk as a project of the Weston A. Price Foundation.
The goal of A Campaign for Real Milk is universal access to clean raw whole milk from pasture-fed cows, especially access for pregnant and nursing mothers and for babies and growing children. A Campaign meets this goal first and foremost by providing information on the safety and health benefits of raw milk over pasteurized, and by providing a list of raw milk providers.
In partnership with its sister organization, the Farm-to-Consumer Legal Defense Fund, A Campaign for Real Milk works to change the political climate so that raw milk sales may be legalized in every state; and, in the meantime, to ensure laws permitting the sale of raw milk are upheld and to provide access to raw milk through cowshare and herdshare programs.
In managing A Campaign for Real Milk, the Weston A. Price Foundation does not play the role of trade association; rather, it encourages consumers to visit the farm producing the milk they consume. Individuals who purchase raw milk and other natural foods for themselves and their families need to “know their farmer” because they bear the responsibility for ensuring that they are getting safe and healthy products.
Since the founding of A Campaign for Real Milk in 1999, the number of raw milk drinkers has grown from just a few hundred thousand to nearly ten million, and sources of raw milk have likewise proliferated, from just a few dozen to hundreds of small, pasture-based farms. As consumption of raw milk becomes more and more widespread, resistance on the part of medical agencies and government officials can only fade, the numbers of small, family farms will increase, and children will once again enjoy robust, vibrant health.
Please join us in accomplishing the noble goals of A Campaign for Real Milk by consuming milk, cheese and other dairy products that are full fat, unprocessed, and come from pasture-fed animals.